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by Keith Thompson If you've been under a rock for the last year or so it's possible you might not have heard about blogs and RSS feeds. If you're like most of us, you've heard the buzz but might not've known what to make of it or what to do with it. Here's some answers. First RSS feeds. RSS, depending on who you ask, stands for Really Simple Syndication. This is a technology that enables you to bring fresh, constantly updated material (feeds) into your site. The attraction of this is obvious. Sites need content, the fresher the better. Search engines love new content, hence the excitement about being able to pipe in extremely targeted feeds directly into your site. The implementation of this is not as difficult as one might imagine, and the choices for content are ever-burgeoning. You can find a feed for almost anything, and if you can't, you can create your own and syndicate it all over the web. The possibilities are mind-boggling. End-users must have the capability to read these feeds, but there are free feed readers all over the place and the new generation of browsers will have this built in. Blogs. Nominated as one of the top words of 2004, they were prominent in the election (can you say, or want to, Howard Dean?) and they have become more a of web-household item. Blog software is ridiculously easy to use, and free. But why do I need one, you ask. Well, for me, it boils down to one thing and one thing only: search engines love blogs!! I have blogs that have higher (and much more quickly acquired) PageRank than sites that have several hundred pages of content! Why is this? Think about it: the very thing search engines love most, fresh content, is the very nature of blogging. Most blogs, at least commercial ones, are very on topic, keyword oriented, and frequently updated. The marketing piece concerning blogs is still in it's infancy but growing fast. There is little more powerful these days than a content blog hosted on your own site that is updated daily. I have blogs that get more traffic than the site they are sitting on! Think about this. It'll be worth it! Blogs and RSS feeds are the next big thing that's already here! Don't miss out on the possibilities they offer!
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Advice Home Business Technology Online Advertising Motivational Internet Marketing SEO Help Online Games Science Articles Happiness More Articles:1. Would you like more PageRank ? PageRank (PR) is one of the most important concepts in Internet marketing. It is widely considered as the most important factor in the Google search relevancy algorithm that determines ranking of websites on Google’s search results. Having a high PageRank is a must if you wish to attract visitors or customers to your website.The PageRank principle is simpleThe higher the PR of your site the higher will be its search engine position. So the goal i… 2. 15 Commandments Of Creating A Wealth Pulling Niche By Roy Primm Niches are like bathrooms; you never notice them until you need one.” - Primm (From NicheBrain.com)Fact: The person who finds or creates a special niche gets the cream of our society's financial rewards. Whether you’re Bill Gates or Joe Average.The niche, and the person who creates them, is the main factor that separates one product from 12 others.To out-niche your competitors you must focus on these “15 commandments” of niche creation at all t… 3. Is A Marketing Plan The Same Thing As A Communications Plan? How does a marketing plan relate to an organization's communications plan? What are the differences? Is the marketing plan just one aspect of the communications plan? Should one consider combining them into a single document?A communications plan is a PART of your marketing plan. A communications plan is a focused strategy you use to get the word out about your business, product or service.You may use a variety of communications tactics such as p… 4. How To Use Humor Successfully In Your Business Communications By Suzan St Maur For generations people have been saying that laughter is good medicine. And now the scientists have taken an interest it turns out great-grandma was right. The boffins have discovered that laughter releases helpful goodies in the body which boost your immune system. In fact the therapeutic benefits of laughter are now being harnessed by academia and the business community into laughter workshops and other formalized chuckle sessions. Get the wo… |