Increase New Customer Traffic To Your BusinessGet The Edge Marketing on theedgemarketing.com. Increase New Customer Traffic To Your Business topic will increase your understanding on The Edge Marketing. We at theedgemarketing.com only provide news, articles, information in The Edge Marketing. The Edge Marketing at theedgemarketing.com provides the most up to date news and articles. If you have questions please do not hesitate to contact us.
You have a great company and you provide the highest level of customer service. But as the old cliché says: 'A happy customer tells a friend, an unhappy customer tells 10 friends.' You don’t have to worry about the unhappy customer telling 10 friends because you always do a great job and keep your customers happy. But how do you increase the number of friends that your happy customers are sending your way? Plain and simple: You are going to have to reward them. The reason that happy customers don’t tell many other people about your service is because most customers EXPECT good customer service so the companies that provide it aren’t at the front of their mind. They have too many other things to worry about on a daily basis. By starting a Customer Referral Program you will give your best customers a reason to want to tell other people about you. Offering discounts or special incentives to customers who refer another person or company to your business is a win-win situation. You may have medical licensing boards or other ethics committees for your profession that restrict you from certain types of rewards and rightly so due to conflicts of interest that may arise. But you can always find something that you can do to reward your customers when they refer someone to you. Here is an example of a Customer Referral Program for a Direct Mail Company and how it works: “When you refer someone, and that person places an order, you will receive a $25 credit that can be used toward any of said company’s services. Each time this happens you will receive the $25 credit and there is no limit, so feel free to go crazy referring your friends to us. If you refer enough people who become customers you could end up getting your next order FREE.” When you set up your own referral program you will want to do two things: First, make sure that the incentive you offer to your customers is in proportion to the price of what you are selling. If your least expensive service is $5000, then a $25 discount is probably not going to be enough to get them interested in spreading the word. And secondly, you need to promote it. Make sure that your customers know about the new reward program by: 1) Having your sales associates mention it whenever someone places an order. 2) Posting notices in your business if you have customer foot traffic. and 3) Sending out announcements to your customer address list on a regular basis. All of these things will help you to increase the number of customers that you receive through word of mouth, and at the same time help keep down your marketing costs. Is this a great idea or what? Offering discounts or special incentives to customers who refer another person or company to your business is a win-win situation. Reward the customers that reward you. One of the greatest compliments is when someone refers another or others to your business.
|
Advice Home Business Technology Online Advertising Motivational Internet Marketing SEO Help Online Games Science Articles Happiness More Articles:1. How to Start a Big Mail Service By DeAnna Spencer A BIG MAIL SHOULD CONTAIN:At least three to four Mail order Magazines Circulars containingoffers or interest to new mail order dealers. Circulars which theBig Mail Dealer has been to mail. Do you enjoy reading Mail Dealer magazines? Do you enjoy orderingand receiving "Big Mail?" Do you enjoy working with new MailOrder dealers and opportunity seekers? If your answer is "YES" toall of these questions, then it would probably be profitable andplea… 2. Sage Advice from a Marketing Expert! By Paul Shearstone An international hair-cutting chain opened a new store directly across the street from the small town’s only barbershop owned and operated by a man affectionately known to the locals as ‘ol’Joe’.Joe and his barbershop were fixtures on Main Street for over twenty-eight years where he had enjoyed the privilege of trimming the hair on every man and boy in the community. Life was good for ol’Joe back then, but the new ‘Haircuts-R-Us’ across the str… 3. What You Can Learn About Selling, From Kate Moss By Craig Garber Like my wife, super model Kate Moss was born in England.Unlike my wife, Kate Moss has a little "nose candy" problem.Personally, I don't think it's anyone's business who's doing what -- to each his own. And besides, good ole Kate's probably a saint next to most people in the entertainment industry.However, since, as Thoreau said, "Most men lead lives of quiet desperation and go to the grave with the song still in them," once the press got a hold… 4. Gravitational Marketing Small Businesses - Second Law: How To Make More People Buy What You Sell By Jimmy Vee You have a bad reputation!And it's not necessarily your fault. There were (and still are) some bad seeds that have spoiled it with bad customer service, rip-off schemes and lack of attention and compassion for their customers.And you have to deal with it!You can't turn your back and ignore it. You must face it head on, embrace it and use it to your advantage.There are so many new small businesses and independent sales professionals flooding int… |