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According to Cutler, “We are going to use the full force of Manufacturing Media Consortium™, more than 2000 journalists writing about trends in the manufacturing sector, to tell the stories of thousands of American Manufacturers.” Cutler is considered the nation’s leading manufacturing journalist writing hundreds of feature articles each year and the author of The Manufacturer’s Public Relations and Media Guide. Cutler as is a regular contributing editor dozens of leading manufacturing magazines. The Manufacturing PR Advantage™ program will profile U.S. manufacturer using 90 day aggressive media outreach strategy. Associations working with TR Cutler, Inc. will receive significant rebates for the fees their members pay to participate in the program. TR Cutler, Inc. Cutler, who has worked with dozens of manufacturing associations, recognized that membership revenue was not self-sustaining and many local PR firms simply lack the expertise or media relationships in the manufacturing sector. Cutler says, “Everyone wins: the manufacturing association looking to drive additional operating revenue, the manufacturer who wants to see immediate and direct results from an aggressive PR campaign, and TR Cutler, Inc. There is also another “win” – people will learn about the amazing and fantastic manufacturing being done by thousands of American manufacturers. According to Dean Schmidt, the Affinity Program Manager for TR Cutler, Inc, “The 90-day campaign will drive traffic to a client's website, and increase product and company awareness, and quantify increased sales. Most manufacturers companies have never conducted an aggressive public relations campaign, this program will allow them to get their feet wet using a very affordable methodology.' Manufacturing Associations which have not yet participated in the Manufacturing 2006 Affinity campaign are encouraged to enroll no later than September 1, 2005. Thomas R. Cutler President & CEO TR Cutler, Inc. www.trcutlerinc.com 954-486-7562/888-902-0300
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Advice Home Business Technology Online Advertising Motivational Internet Marketing SEO Help Online Games Science Articles Happiness More Articles:1. How to Brief a Marketing Agency By Chris Smith A new client recently emailed us a brief here at Mano Design. It was very brief brief indeed. All it said was, "Can you write me some copy for a postcard?" Resisting the urge to write, "Dear Customers. Having a wonderful time - wish you were here. Love, The Client," we asked him for a more detailed brief and explained why it was necessary.Why Write a Brief?Even with something as simple as a small piece of copy, a proper brief will save you time… 2. Itchin' For Some Nichin' By Ken Nadreau The whole idea of Niche Marketing is exciting! The possibilities are endless, as there are literally millions of people surfing the web, the vast majorities of whom are here for two reasons . . .Namely, to learn something or to buy something!The trick, for a salesperson, is to find out what it is they're looking for and get it into their hands.Niche marketing narrows down the whole process of supply and demand. It enables you to pinpoint the pr… 3. Remarks on Marketing By Sohail Zindani Marketing is an art, I believe, of doing the intended. There have been thousands of definitions in this regard, and all are regarded as right. But is there any concrete definition for marketing? I don’t think so there can be any; because when we try to define anything, we confine ourselves, and Marketing, no doubt, is never incarcerated.There have been many approaches to understand the ocean of marketing, and the focus has been shifting with ge… 4. Why Your Business Need a Website By Julia Tang Web Presence gives your business a distince edge over your competitors, especially when you want to expand your current customer base. For exmaple, if Jane wants to find a real estate agent but she does not know who is the best in her area. Then she goes to the yellow book to find out the potential agent she wants to go to. If you have a website address besides you name, she will go to your website to find out whether you are the best agent fo… |