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According to Cutler, “We are going to use the full force of Manufacturing Media Consortium™, more than 2000 journalists writing about trends in the manufacturing sector, to tell the stories of thousands of American Manufacturers.” Cutler is considered the nation’s leading manufacturing journalist writing hundreds of feature articles each year and the author of The Manufacturer’s Public Relations and Media Guide. Cutler as is a regular contributing editor dozens of leading manufacturing magazines. The Manufacturing PR Advantage™ program will profile U.S. manufacturer using 90 day aggressive media outreach strategy. Associations working with TR Cutler, Inc. will receive significant rebates for the fees their members pay to participate in the program. TR Cutler, Inc. Cutler, who has worked with dozens of manufacturing associations, recognized that membership revenue was not self-sustaining and many local PR firms simply lack the expertise or media relationships in the manufacturing sector. Cutler says, “Everyone wins: the manufacturing association looking to drive additional operating revenue, the manufacturer who wants to see immediate and direct results from an aggressive PR campaign, and TR Cutler, Inc. There is also another “win” – people will learn about the amazing and fantastic manufacturing being done by thousands of American manufacturers. According to Dean Schmidt, the Affinity Program Manager for TR Cutler, Inc, “The 90-day campaign will drive traffic to a client's website, and increase product and company awareness, and quantify increased sales. Most manufacturers companies have never conducted an aggressive public relations campaign, this program will allow them to get their feet wet using a very affordable methodology.' Manufacturing Associations which have not yet participated in the Manufacturing 2006 Affinity campaign are encouraged to enroll no later than September 1, 2005. Thomas R. Cutler President & CEO TR Cutler, Inc. www.trcutlerinc.com 954-486-7562/888-902-0300 ###
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Advice Home Business Technology Online Advertising Motivational Internet Marketing SEO Help Online Games Science Articles Happiness More Articles:1. Fundraising: How To Avoid Three Common Mistakes By Judith Rothbaum I'm a board member of a local nonprofit and we are about to launch our annual campaign. Like other nonprofits in our community, we are facing a very competitive funding environment. There are more agencies seeking more money from more sophisticated donors.It's enough to make you run for cover.The reality is that fundraising is not easy, but it isn't impossible. There are some mistakes to avoid if you want to be more successful.1. Overestimating… 2. Creating a Foundation for Your Marketing By Ken Waller Creating a Foundation for your MarketingA marketing calendar is the key to bringing your value proposition to life. Intelligent marketing is marketing based on your firm’s core idea—or value proposition. “What is the main benefit you offer your clients?”Every one of your marketing weapons must be an extension of your value proposition. Advertising, stationary, direct mail, telephone marketing, signs, web site, all must support your value propos… 3. Business Cards For Everyday People By Frank Owen Think you need to be in business for yourself to make use of a business card? Think again. Today just about anyone can take advantage of the benefits owning business cards to offer. In fact, in many circles business cards are also referred to as personal cards or networking cards. Why the attention? Business cards make introductions easy. They are a great way for promoting a business certainly. You can increase your sales and your client base s… 4. A Great Marketing Model – Utilizing the Power of OPM By Kathleen Gage Staying ahead of the marketing curve seems to be a never-ending quest. Marketing doesn’t have to be as complex as some people make it out to be. It’s simply a matter of understanding who you are marketing to – your ideal customers – and then coming up with a system that keeps your name in front of them. A huge part of the system is creating enough value for your customers that they want to hear from you.Another aspect of marketing is knowing ho… |