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According to Cutler, “We are going to use the full force of Manufacturing Media Consortium™, more than 2000 journalists writing about trends in the manufacturing sector, to tell the stories of thousands of American Manufacturers.” Cutler is considered the nation’s leading manufacturing journalist writing hundreds of feature articles each year and the author of The Manufacturer’s Public Relations and Media Guide. Cutler as is a regular contributing editor dozens of leading manufacturing magazines. The Manufacturing PR Advantage™ program will profile U.S. manufacturer using 90 day aggressive media outreach strategy. Associations working with TR Cutler, Inc. will receive significant rebates for the fees their members pay to participate in the program. TR Cutler, Inc. Cutler, who has worked with dozens of manufacturing associations, recognized that membership revenue was not self-sustaining and many local PR firms simply lack the expertise or media relationships in the manufacturing sector. Cutler says, “Everyone wins: the manufacturing association looking to drive additional operating revenue, the manufacturer who wants to see immediate and direct results from an aggressive PR campaign, and TR Cutler, Inc. There is also another “win” – people will learn about the amazing and fantastic manufacturing being done by thousands of American manufacturers. According to Dean Schmidt, the Affinity Program Manager for TR Cutler, Inc, “The 90-day campaign will drive traffic to a client's website, and increase product and company awareness, and quantify increased sales. Most manufacturers companies have never conducted an aggressive public relations campaign, this program will allow them to get their feet wet using a very affordable methodology.' Manufacturing Associations which have not yet participated in the Manufacturing 2006 Affinity campaign are encouraged to enroll no later than September 1, 2005. Thomas R. Cutler President & CEO TR Cutler, Inc. www.trcutlerinc.com 954-486-7562/888-902-0300
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Advice Home Business Technology Online Advertising Motivational Internet Marketing SEO Help Online Games Science Articles Happiness More Articles:1. Small Business Marketing: 10 Steps to Help You Plan for a Successful 2006 By Debbie LaChusa As 2005 winds down, many small business owners will find themselves naturally looking back at the past year and evaluating how well their business did. It's normal to look back at what we've accomplished and also at the long list of things we intended to do but never got around to.If business was good, that's great. But why not take steps now to make sure 2006 is even better. To make sure you actually accomplish all of your intentions so you're… 2. Do You Get Attention With Your 30-Second Introduction? By Kevin P. Dervin I went to a networking event the other day where the meeting leader said, “We’re going to skip doing the 30-second introductions today because mine’s so bad and it doesn’t work that it nauseates me.” I thought to myself, WOW! I’d skip the next networking meeting until I’d worked out a new introduction.Do you get attention with your introduction? Are you prepared to introduce yourself at your next networking event or for when someone ask, “What … 3. Marketing - The One Marketeer By Alan Fairweather I'm regularly asked to speak to people, that have either just started a business or have been going for some time. So many of these people are absolutely brilliant at working "in their business" but not so good at working "on their business" In other words; they're good at making the product or providing the service but they're not so good at finding new customers and generating more sales.Like them, you may not be too keen on making cold calls… 4. How Innovative Promotional Products Can Get Consumers Working For You By Alan Roberts There are more promotional products out there than you can shake a stick at so how do you choose the one thats right for you?The key is to find a product that, whilst leaving a lasting impression, fits harmoniously with your company’s profile – should you go for quirky and fun or conservative and practical. Many companies find the plethora of products available daunting to say the least and turn to standard promotional fare to save time.This ca… |