Product, Promotion, and Police Protection



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Please Officer, don’t arrest me!

I realize it might have looked like I was being a bit overly friendly with the guy, but honestly … I was just checking out his t shirt!

Everything was fine until I asked him if I could feel the fabric. Holy cow, when I slipped my arm underneath

his t shirt I thought his wife was going to have a stroke! She turned as red as a fire engine and smoke began billowing out of her ears and that’s when her siren went off. Never heard a woman scream so loud in all my life!

I was just trying to feel the underside of her husband’s printed t-shirt to see if the fabric was soft or hard from the printing process, but it was a little difficult to do with his wife making such a spectacle of herself!

The nice gentleman didn’t mind at all! He just kept grinning at me and cracked an even bigger smile when I asked him if he wore boxer shorts.

Well … before I got the chance to ask the nice gentleman, he just up and dropped his drawers right there in the Piggly Wiggly fruit and vegetable aisle. I thought that was mighty nice of him … but his wife sure didn’t

agree! Her eyes began rolling in their sockets, she turned a funny shade of purple and she began spinning in place while she screamed some ungodly awful words at us!

Officer, just between you and me … I think the poor soul must have a serious mental problem.

Then all of a sudden, just about the time I slipped my hand underneath his boxer shorts to feel the quality of the material, his crazy wife started throwing fruit and vegetables at me. She sure made an awful mess! I guess that must have been when the store manager called you.

I tried to explain to the gentlemen’s wife that I was an online apparel shopkeeper and was doing research on competitive product quality, but she just wouldn’t listen to reason! Some folks can be so unreasonable!

I sure never thought that the three “P’s” to successfully marketing my online shop would be Product, Promotion, and Police Protection! By the way officer, would you happen to be wearing boxer shorts?



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In February 2006, Google referred an average of 74.67 percent of all UK visitors to other sites on the web, compared to just 9.3 percent for its nearest competitor, Yahoo, according to the WebSideStory Index.


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