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According to Cutler, “We are going to use the full force of Manufacturing Media Consortium™, more than 2000 journalists writing about trends in the manufacturing sector, to tell the stories of thousands of American Manufacturers.” Cutler is considered the nation’s leading manufacturing journalist writing hundreds of feature articles each year and the author of The Manufacturer’s Public Relations and Media Guide. Cutler as is a regular contributing editor dozens of leading manufacturing magazines. The Manufacturing PR Advantage™ program will profile U.S. manufacturer using 90 day aggressive media outreach strategy. Associations working with TR Cutler, Inc. will receive significant rebates for the fees their members pay to participate in the program. TR Cutler, Inc. Cutler, who has worked with dozens of manufacturing associations, recognized that membership revenue was not self-sustaining and many local PR firms simply lack the expertise or media relationships in the manufacturing sector. Cutler says, “Everyone wins: the manufacturing association looking to drive additional operating revenue, the manufacturer who wants to see immediate and direct results from an aggressive PR campaign, and TR Cutler, Inc. There is also another “win” – people will learn about the amazing and fantastic manufacturing being done by thousands of American manufacturers. According to Dean Schmidt, the Affinity Program Manager for TR Cutler, Inc, “The 90-day campaign will drive traffic to a client's website, and increase product and company awareness, and quantify increased sales. Most manufacturers companies have never conducted an aggressive public relations campaign, this program will allow them to get their feet wet using a very affordable methodology.' Manufacturing Associations which have not yet participated in the Manufacturing 2006 Affinity campaign are encouraged to enroll no later than September 1, 2005. Thomas R. Cutler President & CEO TR Cutler, Inc. www.trcutlerinc.com 954-486-7562/888-902-0300 ###
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Advice Home Business Technology Online Advertising Motivational Internet Marketing SEO Help Online Games Science Articles Happiness More Articles:1. TR Cutler, Leading Manufacturing Journalist Joins the Committee of Concerned Journalists Thomas R. Cutler, the nation’s leading manufacturing journalist, has joined The Committee of Concerned Journalists is a consortium of reporters, editors, producers, publishers, owners and academics worried about the future of the profession. To secure journalism's future, the group believes that journalists from all media, geography, rank and generation must be clear about what sets our profession apart from other endeavors. To accomplish this, t… 2. How to Turn Your Promotional Products Expense Into a Profit Center By Raynay Valles If you use promotional products you probably already know the power of giving away freebies. You may use them to thank current customers, or to give incentives to potential customers.When most people think about promotional products, they tend to think pens, keychains, t-shirts, mugs, caps, etc.Did you know there are products that put pens, mugs and keychains to shame? They can cost less and bring measurable profits. Sometimes, these profit-… 3. Marketing: Are You Focused? By Lisa Packer In early 1992, President George H.W. Bush was riding high. He was sitting on an almost unprecedented 80% approval rating following the first Gulf War. Conventional wisdom pegged him as a shoe-in for a second term.Arkansas Governor Bill Clinton faced an uphill battle. He was largely unknown at the start of 1992, facing a very popular incumbent. Worse for him, his opponent “owned” foreign policy. There was no way to successfully attack him on tha… 4. 8 Secrets to Marketing Success By Bill Dueease The profits of a business are totally dependent on marketing. Otherwise few, if any, sales will be generated. But what is marketing anyway?Marketing is doing what it takes to convince enough customers to pay the necessary price for your products and/or services to produce the desired profits for the business.Let's discuss the 8 Secrets business owners can use to greatly improve their marketing success.Secret #1: Give marketing top prior… |