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-------------------- Most of the European companies - actually more than 90 % / country on an average - are fighting the more or less stagnating local industries by increasing their exports. And they are successful with it - especially in Germany, where exports count for more than 30 % of their GDP - and still increasing. The permanently growing international competition, however, lets them look to other countries to get pre-products - or even complete machinery - from other parts of the world in order to keep cost at the lowest possible end. Most often the foreign currencies like the US$ have in addition a favorable exchange rate versus the local €. This one side of the pictures. The other side shows that companies working internationally have a few advantages which are the same all over the world: - to increase the independence of a company from the local business climate - doing this: secure working places and - increasing the profit ('economies of scale' is the catchword) Reaching the enterprises' goals, especially in international markets should, however, be a well planned procedure in order to target the available markets - very often with 1000s of potential customers - and thus reach the 'best / most profitable' ones, yet minimizing the one risks. Michael Richter - http://www.michaelrichter-marketing.de/ with full contact data - who had traveled all 5 continents for more than 20 years before starting his 'International marketing consultancy' in 1991 - has specialized in consulting national and international clients on their ways 'into the worlds' markets or vice versa into European countries. His clientele comes from many places worldwide - as can be learnt from his references. The country experience in more detail (with a lot of details about such countries) is given here >> http://www.internationales-marketingkonzept.de/en/index.html He is available to assist also YOU on your way into Europe - minimizing risks and following the most appropriate strategic and targeted ways for YOUR company. His assistance may reach from pure market research to 'hands-on' implementation of the results found out and/or work as your 'foot-hold' in Germany until you found the right partner locally. In addition he could visit potential clients together with you and/or give additional information on specific markets, firms, etc. Being a member of the 'Councils of advisors' - http://www.thecouncils.com/ - or in his capacity of a consultant for SMEs, registered with the European Union - directory general 23 for SMEs -, he could also serve you on other levels. One of his specialties is the elaboration - and following implementation - of marketing plans for various European regions. Some aspects of such a plan - for the elaboration of which he needs your input on different levels - could be - analysis of the present situation of the company as well as of the target situation - based on a thorough market research - with regard to the existing clientele but also the potential of clients - from country to country - planning the marketing and sales procedures/ways in order to reach the clientele identified during the market research - budgeting the cost to be spent to reach this clientele, however, also the profits to be reached most probably - having a permanent control of what works out how and the possibility to correct - from budgets to sales ways or any single aspect of it. Furthermore this instrument is a good 'argument' towards banks when the need for additional finance arises. You are invited to visit the website of Michael Richter and to ask whatever question you feel necessary to get a feeling for his possibilities - especially for you.
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Advice Home Business Technology Online Advertising Motivational Internet Marketing SEO Help Online Games Science Articles Happiness More Articles:1. Smart Ways To Rocket Launch Your Profits By Julia Tang If you really want to pull more profits from your business, you really need take some of the actions listed here. 1. Advertise your web site with banner ads that are animated and include a call to action. You must grab people's attention and make them to click. 2. Use pop up windows or advertisements on your web site. They grab your visitors attention because they jump right out at them. 3. Buy internet business books, ebooks, private site… 2. The Secret to 100% Success With Your Marketing By Tim Stokes There’s a secret to marketing, which is so simple, yet so effective once you learn it and apply it, you’ll be amazed at the great results you can produce. This secret will prevent you from failing with your marketing pieces.Before I go on, lets start with establishing common ground to begin with.My definition of marketing is… communicating with potential customers in emotionally beneficial terms.To me, the medium or method of marketing communic… 3. Marketing Your Business: Make Your Promotional Tools Work Smarter By Dr. Robert J. Lahm Through former business and employment roles, I have previously serviced numerous marketing communications projects. My own personal path influenced my approach to design and execution, and I learned several lessons along the way which you will probably find valuable. Some of these lessons were acquired through business startup experiences that entailed bootstrapping as an entrepreneur; others were from servicing clients. There is little inc… 4. You Must Get Going If You Want To Get Growing By Kevin P. Dervin For many of service-based businesses out there, it's not that you don't know you should be marketing or don't want to get better at it. It's just that you don't.For some, it might be that you don't really know what to do, so you're doing nothing. And that includes not taking any action to learn more and find out what to do. If you were a car, you'd be stuck in PARK.For some, it's not that you don't know what to do, you just don't. Other things … |