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Thomas R. Cutler is a contributing journalist for the following publications: o Advanced Manufacturing o American Metal Market o Business Integration Journal o Canadian Manufacturers and Exporters o Fabricating and Metalworking o Food Engineering o Food Quality o InMFG magazine o Industrial Computing/InTech o IT for Industry o Machine Design o Manufacturing Automation o Metalworking Production and Purchasing o Moldmaking Technologies o Plant Magazine o Plastics News o Quality Digest o The Manufacturer o Time Compression Technologies Cutler continues to serve as the editor of the quarterly publication Manufacturing Profiles and authors more than three hundred feature articles annually for more than two hundred publications. Thomas R. Cutler also serves as the lead spokesperson for the ETO Institute (www.etoinstitute.org). Cutler is the founder of the Manufacturing Media Consortium™ consisting of more than two thousand journalists worldwide writing about trends in the manufacturing sector. Cutler is the author of the best-selling Manufacturing Directory, The Manufacturer’s Public Relations and Media Guide. Cutler is a national public speaker regarding manufacturing marketing, and recently announced the August 2005 launch of PR Advantage™ -- an affinity PR program for Manufacturing Associations and their members. TR Cutler, Inc. www.trcutlerinc.com Thomas Cutler 954-486-7562 ###
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Advice Home Business Technology Online Advertising Motivational Internet Marketing SEO Help Online Games Science Articles Happiness More Articles:1. Attract Your Dream Customer By Wendy Maynard Have you clearly defined your target audience? These are the prime buyers of your products or services. It is the people or organizations you are pursuing actively as customers. You don’t need every customer in the world! You need the ones who are a good match for YOU. The more specific you are, the more effective your marketing campaign will be.But, let’s take this concept one step further. You can develop specific strategies that will attract… 2. Ten Breakthrough Marketing Ideas By Monica Jardon Ten Breakthrough Marketing Ideas1. Create a directory of web sites on a specific topic. Give people the option of adding the directory to their web site by linking to it. Put your business advertisement at the top of the director's home page. This technique will get lots of people to linkto your web site and give you free advertising.2. Do you have a product or service that doesn't sell good? Offer it as a free bonus for someone else's prod… 3. Marketing Through Mobile Marketing By Sandy Baker What can mobile marketing do for your business? Really what you should say is what can it not do for you? This high tech, amazingly simple marketing plan can transform virtually any business. Without marketing, what does your company have? As any business owner knows, telling your market that you are there is the most important thing to do in the first place. Secondly, you need to tell them that you have just what they need to better their… 4. Commercial Collections By Telephone By Steve Austin The telephone enables a credit manager to make many contacts in the shortest period of time. A call permits you to present your case to the debtor for immediate response.During the conversation you can determine whether the claim will be paid in full and when. This is the time to determine reasons for nonpayment.Advantages in telephoning are the two-way line of communication and the speed in obtaining a response. For most calls, follow a set pa… |