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This might be a given for some people, but it still needs to be said. If someone has not specifically asked for your information, don't send it. Simple as that. Not only are you wasting time, you are wasting money as well. It could also have an impact on your image, so just don't do it. Often times on message board was see someone simply say 'I want to work for home' and is bombarded with offers. The correct thing to do in this situation is to first find out what kind of interests they have. You may want them as a recruit, but you don't want them if they have zero interest in your products and will quit in just a few short months. Another example of a wrong time to promote was a snail mail we received. This person had good intentions I'm sure, but what they did not realize is we have other businesses. The business information this person sent was in direct conflict with one of these other businesses. If you were a Mary Kay rep, would you purposely send business information to an Avon rep? I would hope not, but it's amazing how many do this every day without realizing it. Finally another point we need to bring up is articles. While they are a far cry from business information and don't even fall into the same category, we can't tell you how many articles we get a day that have absolutely nothing to do with our publication. If you write articles, which you should in any business, make sure you know where your articles are going. Gardening has nothing to do with a business newsletter, so don't send it there. Read publisher guidelines, and the publication if you can before submitting. Avoid auto submissions that don't tell you where your article is going.
The bottom line is - if it's not asked for, don't send it! Your reputation, time, and money are at risk when you send information at random. |
Advice Home Business Technology Online Advertising Motivational Internet Marketing SEO Help Online Games Science Articles Happiness More Articles:1. Attracting New Business on a Shoestring Budget By Kelley Robertson In a recent marketing workshop I attended, I discovered that most business owners rely on just two or three strategies to attract new business. Even well-established companies tend to rely on one or two strategies. However, there is a multitude of ways to drive new business to your door. Here are a few:Networking. Perhaps the most commonly used approach by small business owners. However, it is often poorly executed. Many people attend a network… 2. Business Promotional Items – How to Stimulate Word of Mouth Advertising By Cindy Carrera If the promotional items you give out end up in the attic or shoved in the back of a desk drawer, they are probably not doing what they are supposed to be doing. However, if items you passed out to clients and customers are being seen again and again, chances are, word-of-mouth advertising is stimulating your business.With media (radio, televisions and newspaper), messages can come and go. But, the exposure promotional items can give equals l… 3. Mobile Marketing a New Age Strategy By Derrick Johnson More and more companies seem to be looking for new and innovative ways to market their products. Overlooking most of the traditional marketing techniques, more companies are pioneering the relatively new mobile marketing campaign. Mobile event trailers and vehicle graphic wraps are bringing the products directly to the consumers. With an array of games, giveaways, contests and twenty-five foot product shots surrounding and engaging the consumer… 4. Why Marketing is Like Fishing By Preston Odenbrett I love fishing; it’s relaxing, fun and always a challenge. I don’t fish in tournaments because I don’t know how to catch game fish in a consistent way. For me, entering fishing tournaments would be a waste of time and money. There are those, however, who study every aspect of a particular fish, practice casting, and know their target so well, that they consistently pull in "the big ones" and win the tournaments. It seems the same thing happens … |