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According to Cutler, “We are going to use the full force of Manufacturing Media Consortium™, more than 2000 journalists writing about trends in the manufacturing sector, to tell the stories of thousands of American Manufacturers.” Cutler is considered the nation’s leading manufacturing journalist writing hundreds of feature articles each year and the author of The Manufacturer’s Public Relations and Media Guide. Cutler as is a regular contributing editor dozens of leading manufacturing magazines. The Manufacturing PR Advantage™ program will profile U.S. manufacturer using 90 day aggressive media outreach strategy. Associations working with TR Cutler, Inc. will receive significant rebates for the fees their members pay to participate in the program. TR Cutler, Inc. Cutler, who has worked with dozens of manufacturing associations, recognized that membership revenue was not self-sustaining and many local PR firms simply lack the expertise or media relationships in the manufacturing sector. Cutler says, “Everyone wins: the manufacturing association looking to drive additional operating revenue, the manufacturer who wants to see immediate and direct results from an aggressive PR campaign, and TR Cutler, Inc. There is also another “win” – people will learn about the amazing and fantastic manufacturing being done by thousands of American manufacturers. According to Dean Schmidt, the Affinity Program Manager for TR Cutler, Inc, “The 90-day campaign will drive traffic to a client's website, and increase product and company awareness, and quantify increased sales. Most manufacturers companies have never conducted an aggressive public relations campaign, this program will allow them to get their feet wet using a very affordable methodology.' Manufacturing Associations which have not yet participated in the Manufacturing 2006 Affinity campaign are encouraged to enroll no later than September 1, 2005. Thomas R. Cutler President & CEO TR Cutler, Inc. www.trcutlerinc.com 954-486-7562/888-902-0300 ###
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Advice Home Business Technology Online Advertising Motivational Internet Marketing SEO Help Online Games Science Articles Happiness More Articles:1. Celebrity Product Placement: A Primer By Jonathan Holiff With more and more companies wanting to integrate their products into the lives of celebrities, now seems like a good time to take a closer look at Celebrity Product Placement, describe three common approaches, and outline what steps can be taken to guarantee results.The term "Celebrity Product Placement" is used to describe several related techniques, but its definition applies to each: free products are distributed to celebrities in expe… 2. A Good Marketer: What’s the Measurement? By Catherine Franz As a business owner, you know how valuable being good at marketing is. Yet, I have found working with business owners for the past 20 plus years that 99.9% of them have never defined what a good marketer is -- what it means in their terms. Let’s take a moment right now and think about what you are measuring yourself against. Without a measurement, you can't possibly know what you are shooting for and this will lead to a misconstrued represen… 3. Tips For Developing An Effective Questionnaire By Nick Hill Developing the questionnaire is undoubtedly the most important part of conducting a survey. The quality of the questions will determine the quality of the results and the effectiveness of your survey. Here are 12 tips for developing an effective questionnaire.1. Write a good introduction - The beginning of your survey should have an introduction of the survey. It should state your objective in a way that grabs the attention of potential respond… 4. Marketing On The Cheap: Speak Out! By Floyd Snyder No matter what business you are in, you probably have something to sell. Furthermore, if you have something to sell, you have something to say. So say it to as many people as possible, and don't wait for them to come to you. You need to go to them. Take your business, your product and yourself, either directly or indirectly, out of the office or store and onto the local speakers' circuit. Don't have one in your area? Think again.In another arti… |