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According to Cutler, “We are going to use the full force of Manufacturing Media Consortium™, more than 2000 journalists writing about trends in the manufacturing sector, to tell the stories of thousands of American Manufacturers.” Cutler is considered the nation’s leading manufacturing journalist writing hundreds of feature articles each year and the author of The Manufacturer’s Public Relations and Media Guide. Cutler as is a regular contributing editor dozens of leading manufacturing magazines. The Manufacturing PR Advantage™ program will profile U.S. manufacturer using 90 day aggressive media outreach strategy. Associations working with TR Cutler, Inc. will receive significant rebates for the fees their members pay to participate in the program. TR Cutler, Inc. Cutler, who has worked with dozens of manufacturing associations, recognized that membership revenue was not self-sustaining and many local PR firms simply lack the expertise or media relationships in the manufacturing sector. Cutler says, “Everyone wins: the manufacturing association looking to drive additional operating revenue, the manufacturer who wants to see immediate and direct results from an aggressive PR campaign, and TR Cutler, Inc. There is also another “win” – people will learn about the amazing and fantastic manufacturing being done by thousands of American manufacturers. According to Dean Schmidt, the Affinity Program Manager for TR Cutler, Inc, “The 90-day campaign will drive traffic to a client's website, and increase product and company awareness, and quantify increased sales. Most manufacturers companies have never conducted an aggressive public relations campaign, this program will allow them to get their feet wet using a very affordable methodology.' Manufacturing Associations which have not yet participated in the Manufacturing 2006 Affinity campaign are encouraged to enroll no later than September 1, 2005. Thomas R. Cutler President & CEO TR Cutler, Inc. www.trcutlerinc.com 954-486-7562/888-902-0300 ###
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Advice Home Business Technology Online Advertising Motivational Internet Marketing SEO Help Online Games Science Articles Happiness More Articles:1. Put Your Marketing To The "So What?" Test Want to get Better at your Marketing today?For many service business owners, marketing can be a real mystery. We don't really know exactly how it works. We're not real sure about what works best for us. And probably because of some past frustrations, we're not even sure where to start.Most seem to at least have a notion of what's involved in marketing...a web site, Yellow Pages advertising, brochures, direct mailings, networking, seminars, trade … 2. Thomas R. Cutler Leading Manufacturing Journalist to Top 300 feature Articles in 2005 Thomas R. Cutler, President and CEO of the largest manufacturing PR and marketing firm, TR Cutler, Inc. (www.trcutlerinc.com) received editorial coverage in both the June issue of InMFG, a leading Reed Business Publication, as well as Managing Automation. Both articles can be found on the right-hand column of the website home page.Thomas R. Cutler is a contributing journalist for the following publications: o Advanced Manufacturing o American Met… 3. The Six-Step Process That Grows Your Business By Marcia Yudkin 1. Examine your clientele and define your ideal client. Of all the customers you’ve served in the last couple of years, who are the ones you most enjoyed working with and found most profitable? Create a profile of the client characteristics that, for you, define heaven on earth. These characteristics might include income, age, lifestyle, attitudes, motivation, profession, geography, etc. Before going on to step 2, make sure that you’ve crystall… 4. Marketing Tips for Internet Gurus MARKETING TIPS FOR INTERNET GURUSA successful on-line business, just like one that is not, needs a marketing plan. If you haven't updated your plan recently, it's a good idea to do it now. Here are two essentials that every plan should have, because having a good plan will increase your profits. 1)Focus On Your Market PositionWhat end of the business are you placed? If you're selling expensive motor vehicles to rich people you would not want to p… |