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Yes, colors do matter They communicate feelings and emotions. They represent ideas and thoughts. So before you create a logo or any other piece of marketing make sure you select the right colors to communicate a personality that accurately represents you and your business. Following are some generally accepted principles of color and the emotions they evoke. Keep them in mind when selecting colors to represent your business. White/Silver: purity, truthfulness, faith, contemporary, refined, wealth Black: seriousness, distinctiveness, boldness, power, sophistication Blue: authority, dignity, security, faithfulness, heritage, trust Brown/Gold: history, utility, earthiness, richness, tradition, conservative Gray/Silver: somberness, authority, practicality, corporate mentality Green: tranquility, health, freshness, stability, appetite Orange: fun, cheeriness, warm exuberance, appetite, speed Pink: femininity, innocence, softness, health, youth Purple: sophistication, spirituality, wealth, royalty, youth, mystery Red: aggressiveness, passion, strength, vitality, fear, speed, appetite Yellow: youth, positive feelings, sunshine, refinement, caution, appetite So NOW you know why my logo is green, blue and orange: freshness, authority and fun! It's a combination I felt communicated the experienced yet inviting, fresh approach to marketing that 10stepmarketing represents. To see my logo, and learn how you can get a great logo at a great price, visit http://www.10stepmarketing.com/greatlogo.htm (C) 2005 Debbie LaChusa
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Advice Home Business Technology Online Advertising Motivational Internet Marketing SEO Help Online Games Science Articles Happiness More Articles:1. The Manufacturer Magazine Includes Wisdom from TR Cutler, Inc. CEO In the November issue of The Manufacturer, Tom Cutler, president and CEO of the Fort Lauderdale, FL-based manufacturing marketing firm T.R. Cutler, Inc., says that bolt-on applications can be a costly experience, especially for those companies who continue to add bolt-on applications on a regular basis. 'The cycle of integration and upgrades can be quite expensive over time,' says Cutler. TR Cutler, Inc. (www.trcutlerinc.com) is the only PR firm… 2. Beyond the Booth By Leanne Hoagland-Smith With the advent of spring, trade shows begin to blossom. Research suggests that tradeshows are where today’s businesses invest much of their marketing budgets. According to EXPO Magazine, in 2005 revenue expenditures from booth sales will increase 27%! As these shows and conferences continue to grow in space and numbers, the challenge for businesses becomes how to maximize these shows to secure the greatest return on investment both in dollars … 3. Typical mistakes in Marketing To prevent the risks of a promotion campaign for our products or services, im talking about email campaings, it is recommended to study some of the most common mistakes that can be made in this situation :1.The desire of immediate success Launching a promotion campaign through email can be compared the situation in which we want to reach the top of a hill with our car, starting from the base. It is obvious that we won’t succeed on the first try … 4. New Year's Planning Critical Success Factors By Paul Lemberg New Year's is a good time for strategic planning or re-planning your business. But don't think that's the only time. If you feel the need to re-consider your strategic plan - by all means - go ahead. Whatever time of the year it is, you have probably set a working direction for the rest of the year, including clear-cut objectives. Your first-iteration plan to reach them should be in place. This now (whatever time it is - if you are thinking ab… |