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According to Cutler, “We are going to use the full force of Manufacturing Media Consortium™, more than 2000 journalists writing about trends in the manufacturing sector, to tell the stories of thousands of American Manufacturers.” Cutler is considered the nation’s leading manufacturing journalist writing hundreds of feature articles each year and the author of The Manufacturer’s Public Relations and Media Guide. Cutler as is a regular contributing editor dozens of leading manufacturing magazines. The Manufacturing PR Advantage™ program will profile U.S. manufacturer using 90 day aggressive media outreach strategy. Associations working with TR Cutler, Inc. will receive significant rebates for the fees their members pay to participate in the program. TR Cutler, Inc. Cutler, who has worked with dozens of manufacturing associations, recognized that membership revenue was not self-sustaining and many local PR firms simply lack the expertise or media relationships in the manufacturing sector. Cutler says, “Everyone wins: the manufacturing association looking to drive additional operating revenue, the manufacturer who wants to see immediate and direct results from an aggressive PR campaign, and TR Cutler, Inc. There is also another “win” – people will learn about the amazing and fantastic manufacturing being done by thousands of American manufacturers. According to Dean Schmidt, the Affinity Program Manager for TR Cutler, Inc, “The 90-day campaign will drive traffic to a client's website, and increase product and company awareness, and quantify increased sales. Most manufacturers companies have never conducted an aggressive public relations campaign, this program will allow them to get their feet wet using a very affordable methodology.' Manufacturing Associations which have not yet participated in the Manufacturing 2006 Affinity campaign are encouraged to enroll no later than September 1, 2005. Thomas R. Cutler President & CEO TR Cutler, Inc. www.trcutlerinc.com 954-486-7562/888-902-0300
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Advice Home Business Technology Online Advertising Motivational Internet Marketing SEO Help Online Games Science Articles Happiness More Articles:1. Send Postcards To Save Money and Cut Through E-mail Clutter By Roger C. Parker Use your computer to send personalized color postcards in quantities of 1 to 1,000.Print on demand postcards are here. You can quickly, easily, and economically use your computer to prepare and address color postcards that will arrive in your prospect’s morning mail!Postal mail is growing in importance as the volume of e-mail steadily increases. A four-color postcard in the morning mail will attract far more attention than the same message sent… 2. How To Kick Your Marketplace (And Your Prices) Up A Notch! By Craig Garber Sometimes all you need is a simple "shift" in your thinking and that missing "link" you've been needing, all of a sudden appears, clear as day.Here's what I mean: A common problem I see with clients of mine, especially my consulting clients - http://www.KingOfCopy.com/consulting - is that they've got a "decent" product... "decent" marketing... but their target audience is slightly "off" a bit.And the thing is, even if you've got an AWESOME prod… 3. The M-Word (Marketing) Phase 2 By Kelly O'Brien Last month we looked at what you need to do before you spend money on marketing brochures, a website, advertising or even go out to network. During Phase 1, it’s all about crafting your message. Key steps include getting clear about your market niche, developing a clear message about how you solve your target clients’ problems, articulating what makes you their best choice, packaging your services so clients will buy, and demonstrating why they… 4. Small Business Marketing Secret #3: What You Should Have Learned In Science Class By Jimmy Vee Remember way back in science class, every year you had to come up with a new science project. You had to create a hypothesis. Then you had to conduct a series of tests to prove or disprove your hypothesis statement.Remember how fun that was?Glad it’s over with aren’t you?Well if you advertise it’s never over.In reality, all advertising is an ongoing science project. No advertising professional can be certain any advertising is going to work.… |