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According to Cutler, “We are going to use the full force of Manufacturing Media Consortium™, more than 2000 journalists writing about trends in the manufacturing sector, to tell the stories of thousands of American Manufacturers.” Cutler is considered the nation’s leading manufacturing journalist writing hundreds of feature articles each year and the author of The Manufacturer’s Public Relations and Media Guide. Cutler as is a regular contributing editor dozens of leading manufacturing magazines. The Manufacturing PR Advantage™ program will profile U.S. manufacturer using 90 day aggressive media outreach strategy. Associations working with TR Cutler, Inc. will receive significant rebates for the fees their members pay to participate in the program. TR Cutler, Inc. Cutler, who has worked with dozens of manufacturing associations, recognized that membership revenue was not self-sustaining and many local PR firms simply lack the expertise or media relationships in the manufacturing sector. Cutler says, “Everyone wins: the manufacturing association looking to drive additional operating revenue, the manufacturer who wants to see immediate and direct results from an aggressive PR campaign, and TR Cutler, Inc. There is also another “win” – people will learn about the amazing and fantastic manufacturing being done by thousands of American manufacturers. According to Dean Schmidt, the Affinity Program Manager for TR Cutler, Inc, “The 90-day campaign will drive traffic to a client's website, and increase product and company awareness, and quantify increased sales. Most manufacturers companies have never conducted an aggressive public relations campaign, this program will allow them to get their feet wet using a very affordable methodology.' Manufacturing Associations which have not yet participated in the Manufacturing 2006 Affinity campaign are encouraged to enroll no later than September 1, 2005. Thomas R. Cutler President & CEO TR Cutler, Inc. www.trcutlerinc.com 954-486-7562/888-902-0300
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Advice Home Business Technology Online Advertising Motivational Internet Marketing SEO Help Online Games Science Articles Happiness More Articles:1. For Ongoing Success, Make Marketing a Habit By Wendy Maynard Make Marketing a Must, Not a MaybeWhen business is booming, it’s easy to put marketing on the back burner. Why focus attention on getting new customers when you already have all you can handle? The reason is simple: when things slow down, you want to have new clients in the pipeline. Make marketing part of your habit. The most efficient way to do this is to create structure around your marketing efforts. Here are some tips: 1. Make time for mar… 2. Matrix Web Sites - Scam or NOT? By Randall Stafford While I am not talking about the movie "Matrix", you may be wondering like many others if Matrix Web Sites are Legal!Before answering this, you may know that there are some wonderful deals offered on the net, that will make you want to jump at it. Keep your shirt on. While you may be thinking that this one could be legal, the FTC may be knocking on your door. Let me assure you, when you participate, you had better make sure you KNOW what you ar… 3. Overture Marketing Overture marketing has long been recognized as an incredible method for driving traffic to websites from the major search engines. Overture was a pay-per-click marketing service that actually was a search engine originally established in the late 1990s under the name GoTo. A strategy change in early 2000 positioned Overture as a powerful pay-per-click service as the company made deals with most of the major search engines (Google excluded) which … 4. Business Cards that Make Them CALL By Bette Daoust, Ph.D. How would you use business cards for gift certificates?I asked at the beginning of this chapter "How many business cards do you need?" and answered that you only need one. Even though this is true when you are trying to form business relationships, it is not true when it comes to promoting your business. Promotion can come in many forms, but using business cards to represent a gift certificate will make it easier for your potential customer no… |