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According to Cutler, “We are going to use the full force of Manufacturing Media Consortium™, more than 2000 journalists writing about trends in the manufacturing sector, to tell the stories of thousands of American Manufacturers.” Cutler is considered the nation’s leading manufacturing journalist writing hundreds of feature articles each year and the author of The Manufacturer’s Public Relations and Media Guide. Cutler as is a regular contributing editor dozens of leading manufacturing magazines. The Manufacturing PR Advantage™ program will profile U.S. manufacturer using 90 day aggressive media outreach strategy. Associations working with TR Cutler, Inc. will receive significant rebates for the fees their members pay to participate in the program. TR Cutler, Inc. Cutler, who has worked with dozens of manufacturing associations, recognized that membership revenue was not self-sustaining and many local PR firms simply lack the expertise or media relationships in the manufacturing sector. Cutler says, “Everyone wins: the manufacturing association looking to drive additional operating revenue, the manufacturer who wants to see immediate and direct results from an aggressive PR campaign, and TR Cutler, Inc. There is also another “win” – people will learn about the amazing and fantastic manufacturing being done by thousands of American manufacturers. According to Dean Schmidt, the Affinity Program Manager for TR Cutler, Inc, “The 90-day campaign will drive traffic to a client's website, and increase product and company awareness, and quantify increased sales. Most manufacturers companies have never conducted an aggressive public relations campaign, this program will allow them to get their feet wet using a very affordable methodology.' Manufacturing Associations which have not yet participated in the Manufacturing 2006 Affinity campaign are encouraged to enroll no later than September 1, 2005. Thomas R. Cutler President & CEO TR Cutler, Inc. www.trcutlerinc.com 954-486-7562/888-902-0300 ###
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Advice Home Business Technology Online Advertising Motivational Internet Marketing SEO Help Online Games Science Articles Happiness More Articles:1. The Relationship Between Marketing Bang and Company Image By Mary Eule Today’s small business owners are smarter than ever about strategic and tactical marketing. They are becoming more and more comfortable with its cumbersome terminology and are familiar with concepts such as customer “touches”, or contacts.Unfortunately, however, many small- to medium-sized business owners are spending way too much time concentrating on the frequency of their messages, rather than developing the right message.For example, how ma… 2. How To Use PR To Build Your Business Everyone knows the value of free publicity. And given the opportunity, most businesses would jump at the chance to have a news article written about them, or to be covered by TV and radio stations.But the chances of those stories coming to you on their own are very slim. That’s why smart businesses go out of their way to create news, and bring free publicity to them. And it takes a lot more than just your run-of-the-mill press release.In fact, bl… 3. Affiliate Marketing - Make Big Bucks Through Your Internet Home Business Affiliate marketing has become a booming industry thanks to the increasing popularity of the internet. Marketing is defined as the getting and keeping of customers. You must have customers to sell your service or product.In order to increase your profits, you must turn your customers into repeat customers. Affiliate programs are an excellent way to increase traffic to your web site and increase your profits.The benefits of affiliate marketing inc… 4. Is Most Marketing by Small Businesses KILLING THEM? By Adrian W. Savage I just collected my mail. As usual, more than 80% of it was junk. Marketing junk.What did I do with it? Threw it in the garbage without reading it. Same as you do. Only it made me think about this article, which I guess might be of some use, unintended by the morons who send me all that useless direct mail.When I open a local newspaper, the first thing I do is chuck away all the god-awful leaflets and flyers hidden inside it. Same with anything… |