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Do you have an elevator speech? Does it get people’s attention? Do they ask you lots of questions when you tell them what you do? Every great elevator speech needs to answer these key questions: 1. Who am I? (introduce yourself) 2. What business am I in? 3. What group of people do I service? (be specific – do you have a niche?) 4. What is my USP (Unique Selling Proposition)? What makes me different from the competition? 5. What benefits do my customers derive from my services? Instead of saying this: Hi - I'm Jean Hanson and I'm a virtual assistant. A virtual assistant is an off-site administrative assistant . . . (yawn) Say this: Hi - I'm Jean Hanson and I'm a virtual assistant. What I do is give my clients more time so that they can grow their business and make more money! Here are some ways you can enhance your introduction: -= A good elevator speech needs to be practiced so it rolls off your tongue and sounds perfectly natural. You may feel funny about doing this at first, but try practicing in front of a mirror. Also practice your speech in the car on the way to the event. -= Project and speak clearly, but don’t drag. Talk with confidence, pride and enthusiasm. Display your passion for what you do. -= Use clean and simple language your audience can understand. Don’t use a lot of technical jargon. -= Have at least a couple versions of your speech. Many people belong to weekly networking groups, so having several different ways of talking about what you do keeps it interesting, so they don’t hear the same thing every week. -= Personalize it. Use personal stories your audience can relate to. -= Use descriptive words; paint a picture, using hearing and sight. -= Tell them how you solve your customers’ problems. Give an example of how you recently solved a problem for one of your clients. -= Talk about Benefits, not Features. -= Answer their unspoken question – Why should I do business with you? -= Eliminate the risk of doing business with you (maybe you could offer 2 free hours of service, or 100% money back guarantee). -= And finally, answer this question for yourself: What exactly is the role of my business in the life of my customer? ForexEnterprise.com: Earn $1,000 Per Day. - The Multiple Streams of Income System - Start Making Money In Just 15 Minutes. Updated & Converting like Crazy! Type At Home - Converts All Traffic Ez. - www.type-at-home.com/affiliates.html - Stop wasting your time for Tiny Profits! Try it and See for Yourself! Article Index: | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | 31 | 32 | 33 | 34 | 35 | 36 | 37 | 38 | 39 | 40 | 41 | 42 | 43 | 44 | 45 | 46 | 47 | 48 | 49 | 50 | 51 | 52 | 53 | 54 | 55 | 56 | 57 | 58 | 59 | 60 | 61 | 62 | 63 | 64 | 65 | 66 | 67 | 68 | 69 | 70 | 71 | 72 | 73 | 74 | 75 | 76 | 77 | 78 | 79 | 80 | 81 | 82 | 83 | 84 | 85 | 86 | 87 | 88 | 89 | 90 | 91 | 92 | 93 | 94 | 95 | 96 | 97 | 98 | 99 | 100 |
Advice Home Business Technology Online Advertising Motivational Internet Marketing SEO Help Online Games Science Articles Happiness More Articles:1. TR Cutler, Inc. Manufacturing Association Affinity Program Headed by Dean Schmidt Ranked as the nation’s leading manufacturing public relations firm, TR Cutler, Inc. (www.trcutlerinc.com) based in Fort Lauderdale, Florida, launched a new PR program providing the trademarked intensive Manufacturing PR Media Blitz’ program to members of manufacturing associations. According to Cutler, “Manufacturing associations have been seeking ways to drive additional revenue streams. Over the past few years membership revenue has decreased a… 2. My Marketing Budget Is Small - How Can I Make The Most Of It? By Debbie LaChusa Regardless how small or large your budget is, there are a number of ways you can make it go farther. One way is to capitalize on the seasonality of your business.For example, it may not make sense or be necessary to market consistently all year long. Are their times when your particular industry is slow and customers are not likely to purchase? Conversely, are their times during the year when customers are more likely to be in the market for … 3. The 10 Cornerstone Principles of Marketing By Catherine Franz There are four parts to a marketing system and they rest on ten cornerstones. Marketing results are only as powerful as your marketing systems. To build your marketing system you need to be able to do four things: attract, convert, leverage and retain. With these four accomplishments and the practice of the 10 Cornerstone Principles of Marketing, success will come. Here are the 10 Cornerstone Principles to Marketing Success 1. The Principl… 4. Four Tips for Finding Top Niche Markets By Monique Hawkins If you want to make it in the Internet business world, you need to know how to find top niche markets. You will need to learn about niche markets and what they are, and how to find customers who are passionate and about a product or service. Research also is important. Promoting a product or service to a niche market is not about you falling in love with it first and then trying to sell it to people. It is about you providing the product or ser… |